Showing posts with label marks and spencer. Show all posts
Showing posts with label marks and spencer. Show all posts

Wednesday, 7 April 2010

Got To Be Real


Oh my, oh my have Marks and Spencer ramped up their game over the years. No longer are they seen as that place where you stock up on undies and nightwear. Since the company rebranded themselves in 2005 they have been hitting our screens with some delicious adverts. With Twiggy as the head ambassador of the brand, the M&S adverts have become known as a form of theatre. Over the years they have enlisted the help of celebs such as Myleene Klass, Erin O’Conner, Lizzie Jagger, Noemie Lenoir and Lisa Snowden to sell their wares and the recent addition to the team is hippy chick, VV Brown. I must admit I was surprised when I heard the news as VV is kind of edgy but I guess that is the market that M&S want to appeal to. Check out the advert and tell me whether you agree that VV can most certainly strut in those heels. She makes me drool just looking at her. As for the song, it is called Got to Be Real by Cheryl Lynn and everytime I hear this tune I used to think of the moment when Carrie Bradshaw fell over in that fashion show in the fourth series of Sex and the City. This song was my theme tune for that but I guess now it will be for the M&S advert. Check out the Carrie Bradshaw moment below. 

Sunday, 11 January 2009

Virgin Atlantic - Still Red Hot


Think back to 1984 (for those of you who are old enough) when it was all about the miner's strike, Rubik cube, LA Olympics, yuppies, oh and good old Maggie Thatcher. God, it takes you back doesn't it? Even more pivotal is that 1984 is the year when Richard Branson launched Virgin Atlantic. 25 years later, Virgin is one of the most popular and successful airline in the world. Their attention to customer service and up to date technology - they were one of the first to have TV screens on the back of seats - has endeared them to passengers worldwide. I have flown with them on a few occasions and had a fabulous time, in fact I did want to get off the plane. Celebrating a quarter of a decade in the industry is a big deal and most airlines would be satisfied with a big party and a cake but this is Virgin we are talking about and they love to create a big bang. Hence their new TV advert which is so retro it hurts; it is set to the background of Relax by Frankie Goes to Hollywood and shows all the 80s influences that you can think of. However, the ad has a slight twist as it features glamorous airline attendants and a pilot waltzing through a drab airport wearing the hot red uniform. This really reminds me of the film, Catch Me If You Can where Leonardo DiCaprio's character is escorted by gorgeous flight attendants into an airport. The advert is created by ad agency, RKCR who gave us those delicious TV adverts for Marks and Spencer and the slogan is 'Still Red Hot' which I am sure it will run and run.

Check out the scene in Catch Me If You Can below and tell me what you think.