
Wednesday, 26 December 2007
Here's to 2008

Thursday, 20 December 2007
How to be a Budget Fashionista

Describe the concept of The Budget Fashionista (TBF) in a nutshell?
The Budget Fashionista teaches women how to be fabulous for less. It's not about how much you pay, or your clothing size, or where you live, but it's truly about how you wear it.
So what made you decide to create the blog?
TBF was created out of a love of fashion, but a lack of cash. It was one of the first fashion blogs on the net.
We live now in a buy now pay today society, how do you think people can be more savvy with money?
Think before you buy. Ask yourself, is there at least three places I can wear this to? If you can' think at least three places then leave it on the rack. Look at clothes as more of an investment that just something you buy.
What advice would you have for someone who is in debt and does not know where to turn?
1. Stop spending
2. Take a deep breathe
3. Get your bank statement and record everything that you spent so you can have a complete picture of what's coming in and what's going out.
4. Take stock of what you can cut out (do you really need cable? Or that morning latte?)
5. Take stock of what you can sell
6. Look at other ways to make money - like a second job
Fashion blogging is huge now; fashion bloggers are even getting invites to Chanel headquarters. Name some of your favourite blogs.
Well definitely The Budget Fashionista. I'm also a big fan of The Fashion Bomb, because she really writes well for women of color, on the tech side I like Tech Crunch, and on the design side I like the Oh Joy blog because it's so beautiful.
Describe a typical day for you?
There isn't a typical day. This month I spent everyday inside, working 16 hours a day to get our Simply Good network up. Next month, I'm in LA working on a TV project.
What authors do you admire and why?
So many. I am a big reader... I love Gabriel Garcia Marquez, Amy Tan, Toni Morrison, and so many more. I have a lot of books and I loan them out to my friends.
Where did you do most of your writing? Garden, desk, coffee shop?
At my desk, while jamming to my iTunes.
What advice would you give to a budding author?
Don't talk about it, be about it. Start to write, even if it's in a journal.
What other projects do you work on?
Working on a TV show, my next book, and partnership deals with other internet companies...
Before you leave give me three tips on how to be fashionable on a budget.
1. Know thyself. Be honest with yourself and where you're at in your life. Don't buy a 16, if you really wear an 18. Don't buy a pair of uncomfortable shoes, if you're on your feet all day
2. Leave the credit cards and debit cards at home. you would be amazed about how much money you save when you do that.
3. Follow the cost per wear. The cost per wear is the cost of an item divided by the number of times you think you'll wear it in a given period. So if something costs $100 and you think you’ll wear it 20times, then your cost per wear is $5 everytime you wear it. Try and shoot for a cost per wear of less than $3.
How to be a Budget Fashionista is out now!
The Fashionista Diaries coming to the UK

Monday, 17 December 2007
Love is Not Enough
What inspired you to write the book?
I found that I was becoming increasing worried by the lack of thought women give to their long term finances. We are good at earning our own money these days but bad at leveraging our earnings into long term financial independence. I wanted to show in less than 200 pages just how easy it is. The financial industry has a huge vested interest in making money seem complicated and difficult (the more confused we are the more they can charge us) but it isn’t. It is very simple and the sooner we all understand that the better. I was also concerned about the connections we make between money and happiness. Lack of money can make us very unhappy but having money can’t actually make us happy – this was a theme I wanted to look at in more detail.
Why do you think some women are reluctant to talk about money easily like men do?
Education and upbringing. Fathers don’t talk to daughters about money and nor do mothers. Financial sections of the papers are generally written by men for men.
Your book is very frank and cuts to chase, which I find refreshing. The title is very emotive, did you come up with it?
Thank you! Too many women – subconsciously I think (I hope) - are relying on a man to finance their long term future. They can manage the here and now but in most of their fantasy worlds a man is financing them as a family. But you can’t rely on this.. Men aren’t always all that with money and even if you find a good one you’ve a 40% chance of divorcing and being alone anyway. Love is not enough.
Ok I am a woman in my 30s who has gotten to grips with my finances but I want to go to the next level of stocks and shares. What would be your advice on getting into this area?
There’s a chapter in the book on it – read that and you should know pretty much all you need to know!
You did an MA in Japanese studies, how did you get into finance?
I was hired by a stockbroker in Tokyo when I finished my Japanese course there and things moved on from that.
Give me five tips on investment.
I have to refer you back to the chapter on investing in the book for this one but the key is to recognise that it is not complicated and to not be scared of markets.
How did you land your book deal?
My agent Rupert Heath contacted me after he read some of my columns in the Sunday Times and asked it there was a book I wanted to write. There was. I wrote a proposal and he sold the idea to Harper Collins. Simple as that.
What authors do you admire and why?
I have almost no time for leisure reading, any more which is awful.
The life of a writer must be a busy one. Can you describe a typical day?
My day job is editing Moneyweek magazine so most of my time is spent in my office there. I get the baby up and leave home at 8. Into the office for 8 hours of talking, writing and editing and then home at 6 to give the baby her bath and reading before bed. No glamour I’m afraid!
Where do you do most of your writing, desk, garden, coffee shop?
Garden and coffee shop sound lovely but sadly not. My freelance columns are written in my tiny study at home after the baby has gone to sleep and the rest is done in the office at Moneyweek. That said I did write the book at my mother’s house in the South of France just after the baby was born so that was rather better!
What other projects do you have in the pipeline?
I’m pretty busy. I’ve got Moneyweek to do plus columns in the Sunday Times, the Evening Standard, The Sunday Post and Saga and a few other bits and bobs. I’m also doing increasing amounts of radio and TV work which I love. But I am hoping to do another book in the next year or so – I’ll keep you posted.
Harper Collins have given me five copies of Love is Not Enough for five lucky readers. All you have to do is email me your details and you will get a copy in the post.
The paperback issue of Love in Not Enough is available in January. You can check out Merryn Somerset Webb's website here.
Thursday, 13 December 2007
Eric Bompard
Eric Bompard is offering readers who like to indulge 20% off on 20 scarves, stoles and hats as long as you place an order before 24th December. Shipping to the UK is free.
http://www.ericbompard.com/
Sunday, 9 December 2007
Life Style: How to Pin Down the Pin-up Within You

This book seems to be a bit of a jack of all trades but master of none. It can't seem to make up it's mind as to whether it is an auto biography or a style book. In the initial part we have Kelly harping on about being demonised by the press on The Big Breakfast and then she is talking about her outfits on Celebrity Love Island. I think the main problem is that Kelly, as popular and pretty as she is has not quite had the sort of career that warrents a riveting bio but at the same time she is not up in the style echelons to be taken seriously in the fashion stakes.
As noted in the press release it is pointed out that the book is 'packed with stunning, never-before-seen photographs.' Hmm well that is indeed true, although I cannot comment on the 'never seen before' aspect as I do not follow Kelly's career much. Rest assured that the publicist is true to her word about the photography, most of it is amazing and contains a lot of pictures of Kelly posing in skimpy attire. However while reading the book these images did make me feel like a bit of predator. No doubt there are plenty of males who would give their right arm to swap places with me. I think this book would make a great Xmas pressie for someone who is a huge Kelly Brook fan and I mean huge!!
Wednesday, 5 December 2007
The Tokyo Look Book

Reading the book is like taking a stroll through Tokyo’s stylish areas while stopping to speak to the inhabitants. You have cool and wonderful colour photography courtesy of Yuri Manabe, one of Tokyo's top photographers. The title is divided into five chapters; Shibuya Girls and Guys - the trendy teens of Tokyo, Spectacular and Subcultural – outlandish attired young people, Youth Street Fashion – daring street fashion, The Stylish Female – young ladies about town who lunch or work and Young Men at Work – working men in suits. This book is glorious and I was hooked from the first page. Even the introduction is banging – Phliomeena’s passion for fashion jumps out at every page. If you are a fashionista beware – this book is to die for.
It is so good that the publisher Kodansha Europe Limited has given me five copies to giveaway. All you have to do is drop me an email at ondolady@googlemail.com and The Tokyo Look Book will be yours.
If you find yourself so obsessed with the book and craving for more then you will be delighted to know that there is a Tokyo Look Book blog.
http://www.tokyolookbook.com/
The Tokyo Look Book is out now!
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