Saturday, 29 September 2007

Rough Guides 25 Years

I have always loved the Rough Guides series, not because I am an avid traveller but because of the amazing concept of the brand. Flicking through those cool books which are designed with flair and written with lots of humour is a delightful experience. Rough Guides are predominately known for their travel guides and they have practically covered every country and city on the globe. In 1994 they digressed from travel and began to publish guides to topics such as World Music and then the Internet in 1995. Rough Guides are now producers of CDS, maps, phrasebooks and guides to anything from blogging, history, chick lit etc.. They are one of the most successful travel publishing companies in the country and have sold a staggering 30 million books.

This year everyone's favourite travel publishing company reached the landmark of 25 and decided to celebrate in true style by launching 25 Ultimate Experiences. Ultimate Experiences is a series of inspirational and pocket sized books that focus on popular, fun and exotic countries to visit. The idea of the books is to showcase a mix of ultimate adventures to inspire and excite readers who are either looking for high-octane adventures such as climbing Kilmanjaro, the highest mountain in Africa or something mellow like watching a live performance in a Roman amphitheatre. The books are magazine like so you can dip in and out and are a really fun read. You can check out all the titles here.

25 Ultimate Experiences are in the shops now!

1 cool comments:

browngirlgumbo said...

Great post! I've always wanted to travel to an exotic country to experience an adventure of some sort. I'll be sure to check out the titles!